Last updated: September 2026 Google Gemini is now the front door to Google Search for a growing share of your audience. When a prospect, journalist, hiring committee, or opposing counsel asks Gemini “who is [your name]?” or “is [your company] trustworthy?”, the two-paragraph answer they get back becomes the new first impression. It is often […]
How AI Overviews Decide Who Counts as an Expert in Your Field Last updated: July 2026 For almost every professional query someone types into Google in 2026, an AI Overview appears at the top of the page and hands the searcher a summarized answer, plus a short list of citations. Those citations are the new […]
Generative Engine Optimization for Executives: Getting Cited Accurately by ChatGPT, Gemini, and Perplexity Last updated: May 2026 For roughly two decades, “what does the internet say about me” meant “what comes up on page one of Google.” That sentence is no longer accurate. A growing share of name searches now resolve in a chatbot answer […]
